Selling solar isn’t always easy, but the right framework can help. We highlight the three core questions your solar sales pitch needs to answer well.
In this post we'll show you how to overcome the 3 most common battery storage objections using a consultative approach and smart questions.
Remote solar sales technology has opened a lucrative new channel for solar installers. In this post, J.P. Gerken shares his 4 best tips for remote sales.
“It’s just not a good time right now.” The case for solar is as strong as ever, but to close a deal in the era of COVID-19, it’s critical to instill customer confidence.
Make the transition from meeting your customers in-person to conducting your solar sales 100% remote with these key takeaways.
As the solar market matures, competition for customers is getting fierce. Learn how to stay ahead of the game with a strategy of TALC - Teach, Ask, Listen and, Close.
Solar energy myths and misconceptions abound—and they can be a major barrier to solar sales. We highlight common solar myths and how to overcome them.
Selling solar remotely is an easy way solar companies can save time and money and close more sales. Learn how to implement this strategy and why.
Commercial solar sales can be complex. We spoke with experienced sales professionals to understand some key elements of a successful C&I sales approach.
Homeowners Associations (HOAs) can present barriers to residential solar projects. Learn to navigate the HOA solar approval process to maximize success.
We explore how the environmental beliefs of prospective solar customers impact their decision making process, according to findings from a 2016 study.