About us

We are a diverse team based in San Francisco, passionate about advancing the growth of solar energy.

How it all started

In 2012, while still in graduate school, Sam and Chris installed a commercial solar system for a school in East Africa. The project was a resounding success, allowing the school to save on its electricity bills as well as have a reliable and carbon-free source of energy.

However, Sam and Chris experienced firsthand the inefficiency of the solar sales, design, and commissioning process. Although the system itself took only a few weeks to install, research, financial calculations, and system design took several months.

Talking to other solar installers, they found that soft-costs were impeding the growth of the industry. Based on these experiences, they founded Aurora with the goal of enabling any solar professional to design and sell an optimal solar project in minutes.

To date, Aurora has been used to design over 2 million solar installations. And we're just getting started!